Every price, on the page.
Setup once. The monthly plan is optional on everything except restaurants: it covers hosting, our admin, support and small changes, or you take the code and run it yourself. No “contact us for pricing.”
- No per-order commissions
- Your data and your Stripe account
- Setup paid 50 / 30 / 20
The full menu
All prices in US dollars.Websites
Website details →- W1Starter WebsiteNo site yet, social-only, or a LinktreeSetup$499Monthly$49 · optionalGet a quote
- W2Standard WebsiteAn established business with an outdated or broken siteSetup$1,499Monthly$49 · optionalGet a quote
Online booking
Booking details →- WBWebsite + BookingMost popularAppointment businesses booking by DM or on a marketplaceSetup$999Monthly$79 · optionalGet a quote
- BKBooking add-onA decent site someone else built, with call or DM-only bookingSetup$799Monthly$79 · optionalGet a quote
Ecommerce
Ecommerce details →- ECEcommerce storeProducts sold by DM or Cash App, with no storeSetup$999Monthly$99 · optionalGet a quote
Restaurant ordering and kiosks
Restaurant details →- RCRestaurant coreNo direct ordering, or delivery apps onlySetup$1,499Monthly$149 · requiredGet a quote
- RKRestaurant core + 1 kioskCounter service with linesSetup$1,798Monthly$178 · requiredGet a quote
AI automation
AI details →- AIAI automationA good site, but follow-ups done by handSetup$499Monthly$49 + usage · optionalGet a quote
- CustomCustom AI harnessFounding priceOne workflow run by an agent wired to your toolsSetupfrom $1,499Monthly$99 + usage · optionalGet a quote
Custom web apps
Custom app details →- CustomCustom web applicationFounding priceOne focused workflow with loginSetupfrom $2,499Monthly$99 · optionalGet a quote
Adding booking later
Booking on a site we built is +$500 setup and +$30/month. That's how Website + Booking is a Starter Website plus booking. A Standard Website client adding booking pays +$500 and moves to $79/month. The Booking add-on is only for owners keeping a site someone else built.
Kiosks
Restaurant core + 1 kiosk is Restaurant core ($1,499, $149/month) plus one kiosk ($299, $29/month). Each extra kiosk is another $299 setup and $29/month. Kiosk hardware is billed separately and paid in full before we order it.
Add-on modules
Add any of these to Restaurant core. Mobile-friendly web ordering is already included. The branded app price assumes our shared mobile foundation; ask us about timing.
| Add-on | Setup | Monthly |
|---|---|---|
| Kiosk application | $299 per device | $29 per device |
| Branded customer mobile app | from $1,499 | $49 |
| Employee management | $499 | $29 |
| Kitchen operations | $299 | $29 |
| Basic inventory | $499 | $39 |
| Loyalty and retention | $299 | $19 |
Billed separately
These cost what they cost, and we say so up front. Every proposal also caps pages, design rounds, integrations, hosting, support hours and minor changes. Substantial new features get their own quote.
- HardwareKiosks, tablets, printers. Paid in full before we order.
- Onsite installation and travelWhen a setup needs us in the building.
- Payment processingBilled by Stripe, on your own account.
- Delivery servicesCouriers and shipping, billed by the provider.
- Third-party subscriptionsTools you choose to add, at their own price.
- AI and messaging usageTexts sent and AI processed, billed monthly.
Paid as it gets built
Setup is split across three milestones, so you never pay for work you haven't seen.
- 50%At kickoffWork starts once the first invoice is paid.
- 30%At a working demoYou see the real thing running before you pay more.
- 20%At acceptanceYou sign off on the launch. If you took the monthly plan, it starts here.
Example, Website + Booking at $999: $499.50 at kickoff, $299.70 at the demo and $199.80 at acceptance, then $79/month from launch if you take the monthly plan.
Hardware: 100% up front, before we order it.
Custom work costs less for our first few clients.
Custom AI harnesses start at $1,499 and custom web apps at $2,499 for now. After our first few clients they move to $2,499 and $3,499. Separately, a few reduced-setup slots open each quarter for first-time-online businesses.
Who owns what
The short version: your business stays yours. The long version is in every proposal.
Who owns my domain, content and customer list?
You do, from day one. That includes your branding, your data and your Stripe account.
Do I own the code?
Yes. The site, its code and its data are yours on final payment. The one exception is our templates: if your site uses one, that template is licensed to you rather than sold. Everything built or added for you is still yours.
What happens if I cancel?
You keep everything: domain, branding, content, data, customer list and the code of anything built for you, with a full export. If your site uses one of our templates, the license continues.
Do you take a cut of my sales?
No. Checkout runs through your own Stripe account. We charge setup and a flat monthly plan, never a per-order commission.
What does the monthly plan pay for?
Hosting, our admin to edit your site, support from a local person and small changes, each capped in your proposal. It is optional on everything except restaurants, and starts when you accept the launch.
Why is the monthly required for restaurants?
Ordering, kiosks and kitchen screens need someone watching them every day. That daily care is the monthly, so it is part of every restaurant plan.
What if I need something that isn't listed?
Tell us. Substantial new functionality gets its own fixed quote before any work starts.
Not sure which line is you?
Pick an offer and add what you need; the estimator shows the number and emails it to you. Or tell us what's eating your time and we'll point you at the right line.